Boongalla Build

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Overview

Boongalla Build Pty Ltd is a wholly owned Australian Company providing commercial and domestic building services as well as specialist expertise in post flood cleaning, structural drying and mould remediation. They are the product of two companies merging and thus needed a fresh identity to be created. After some research, the final deliverables included a new brand logo, styles, letterhead, business cards, and website.

Timeline

2018 - 2019

My Role

Branding, User Experience Design, Web Design

Tools

Figma, InDesign

Boongalla group needed a new brand identity to represent the merge of two companies

My client wanted to have a brand that was very striking and clean. We discussed color options and overall feel and I began my research by looking over current trends for color, logos, and layouts. After looking over their competitors I noticed they had very clean, slightly abstract logos accompanied by thoughtfully designed websites.

Let's talk iterations

I chose to play with geometric and abstract shapes as well as the letter B and see where it took me. My research showed that clean abstract shapes were trending and would be a good fit for the feel I was trying to go with. I opted to offer my client a variety of shapes representing construction but made sure the logo was abstract enough that any viewers could identify with it.

Final Deliverables

After the styles and logo was chosen and the photos were shot, it was time for everything to come together in the form of business cards, letterhead, and a new website.

Initial mood board

Boongalla group needed a new brand identity to represent the merge of two companies

The feature layout is built with flex, like the hero layout. Don’t like our typesetting? You can update every detail in the typography section of the Style panel.

You can also add spacing between the heading and paragraph, swap a video in for the image, or add a button. Just make sure to drop your button into the div block that contains this content.

Initial logo concepts

Let's talk iterations

The feature layout is built with flex, like the hero layout. Don’t like our typesetting? You can update every detail in the typography section of the Style panel.

You can also add spacing between the heading and paragraph, swap a video in for the image, or add a button. Just make sure to drop your button into the div block that contains this content.

Selection of letterhead and printed materials created

Final Deliverables

The feature layout is built with flex, like the hero layout. Don’t like our typesetting? You can update every detail in the typography section of the Style panel.

You can also add spacing between the heading and paragraph, swap a video in for the image, or add a button. Just make sure to drop your button into the div block that contains this content.

Some things I learned,

Being able to explore what fresh and forward-thinking branding could be for a construction company was a great opportunity. Since the launch of the logo and website Boongalla Build has gone onto putting their mark all over their vehicles and wraps allowing them to make a unique presence wherever they are.

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Tea time anyone?

Like what you see and want to have a cup of tea? Lets chat! I'd love to help you with your next project.
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Want a copy of my resume?

I've had the opportunity to work with some awesome companies. Please feel free to take a copy of my resume if you would like to learn more.
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